The battle for the broadcasting rights of the 2024 Copa America has been intense and revealing of the backstage of the sports entertainment world. With the competition about to begin, it's crucial to understand how soccer fans can follow the games live.
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Backstage disputes and twists
From the outset, the battle for the broadcasting rights of the 2024 Copa America has been fierce. In Brazil, for example, market giants like SBT and TV Globo vied for public preference, with the Brax agency mediating negotiations. The twist came when Brax chose to sign an exclusive contract with Grupo Globo, marking the return of coverage by the broadcaster after a period of absence due to legal issues.
Wide coverage
The diversity of broadcasters responsible for the Copa America broadcast reflects the global nature of the tournament. In the United States, Fox Sports and Univision ensured full coverage, while in Canada, The Sports Network and Réseau des Sports brought the games to English-speaking and French-speaking homes, respectively.
In South America, TV Globo is the official broadcaster in Brazil, while other countries such as Bolivia, Chile, Colombia, Paraguay, and Venezuela have their own broadcasters responsible for coverage. In Europe, Viaplay secured the broadcast in Denmark, and in Oceania, Optus Sport, FBC, and Television New Zealand ensured coverage for fans in Australia, Fiji, and New Zealand, respectively.
Platform and language diversity
In addition to traditional broadcast on free-to-air and subscription TV, the 2024 Copa America will also be available on various streaming platforms, expanding viewer access. In Brazil, for example, SporTV, ESPN, and Paramount+ were vying for broadcast rights, reflecting the growing demand for digital options.
Another important aspect is the linguistic diversity of the broadcasts. In the United States, for example, games will be broadcast in English by Fox Sports and in Spanish by Univision, catering to the country's different language communities.
List of broadcasters responsible for the broadcast
Central America and the Caribbean
United States
Fox Sports: Coverage of all games in English
Univision: Coverage of all games in Spanish
TUDN
Canada
The Sports Network: Coverage of all games in English
Réseau des Sports: Coverage of all games in French
Caribbean
CSport: Coverage of all games
CVM
Costa Rica
Teletica: Coverage of all games
Honduras
Canal 11: Coverage of all games
Mexico
XHGC-TDT: Coverage of all games
TV Azteca
Panama
RPC Deportes: Coverage of all games
TVMAX
South America
Entire continent
DSports: Coverage of all games
Brazil
TV Globo: All games of the Brazilian national team and the final stage
SporTV: Coverage of all games
Bolivia
Unitel: All games of the Bolivian national team and the final stage
Chile
Canal 13: All games of the Chilean national team and the final stage
Chilevisión
Colombia
Caracol Televisión: All games of the Colombian national team and the final stage
RCN Televisión
Paraguay
Red Paraguaya de Comunicación: All games of the Paraguayan national team and the final stage
Sistema Nacional de Televisión
Telefuturo
Venezuela
Televen: All games of the Venezuelan national team and the final stage
Europe
Denmark
Viaplay: Coverage of all games
Oceania
Australia
Optus Sport: Coverage of all games
Fiji
FBC: Coverage of all games
New Zealand
Television New Zealand: Coverage of all games